I’ve been fortunate to sell tens of thousands of copies of my products on how to make money online the last few years and one of the topics I like to talk about heavily is how to outsource effectively in your business.
Outsourcing, like anything in business, is a skill that you have to develop over time.
Its rare that someone can just wake up one day and decide they’re going to outsource all their work and have it go well.
The sad thing is a lot of people do try (really hard) to outsource tasks in their business because they know its the right move but then it blows up in their face and they throw in the towel and decide to stick with doing everything themselves; which never ends well.
I’ve written other posts on the site covering what I look for when I am hiring a new outsourcer but I have not covered the job posting itself and how important a part of the equation it is so let me do that now!
Keep it Brief
At first glance a lot of people assume that when placing a job they need to get super detailed and lay out every tiny detail but I much prefer casting a wide net to see what kind of applicants I can get.
I keep my job postings extremely brief and then only give details to those applicants that make it through my initial screening process I cover here.
Let me give you an example job posting I’ve used in the past for an artist:
“I’m currently looking to add a 2d artist to my team for mobile games.
In order to qualify you must have past experience with creating art/animations for 2d mobile games. This will include backgrounds, scenes, in game objects, 2d characters, UI’s, etc.
Work will start on a fixed rate per project but the opportunity for full time work is there for the right applicant.
Applicants who meet the qualifications will be given a specific project to bid on.”
As you can see, its pretty short and right to the point. And now here is an ad I placed for a developer.
Job will consist of reskinning of one mobile game utilizing Unity 3d.
Job will require one new character design, minor object redesigns, and implementing those designs into the game.
You might be a little shocked at just how brief I keep it but I’ve been doing it that way for years and had great results with it.
One little side note that you may try (I used to and just got a little lazy with it) is you can include a very specific instruction in your ad.
For example, you can say “only applicants who tell me what 5 + 5 equals in their reply will be considered for this job.”
That way if an applicant fails to follow directions you can instantly weed them out for failing to pay attention to detail.